Uber Launches First Submarine Rideshare In Great Barrier Reef

Share on facebook
Share on twitter
Share on reddit

Whether by land, air, and now sea, Uber plans to help get you there. In a partnership with Queensland, the second largest state in the Commonwealth of Australia, Uber will offer a submarine rideshare to experience the Great Barrier Reef (GBR).

  • Ride-share goes green under the Australian sea at the Great Barrier Reef
  • Uber teams up with Queensland for first ever submarine ride-share
  • See the GBR up close while remaining  environmentally sensitive

As you’re well aware, you can hail an Uber to drive cross town or cross country. And in 2020 you might be able to fly in one. Uber says its VTOL (flying car) could take off in Los Angeles next year. (But only go airborne if your destination is over 62 miles away.) Now Uber is taking a dive into the ocean with scUber, the first, and probably not last, ride-share submarine featuring the GBR.

Uber has arrived first to the party with an incredible idea that offers a thrilling close encounter with the GBR while providing essential protection to this invaluable global resource. Taking care of the largest reef in the world is a big deal.  One of the world’s natural wonders, it’s the only structure built by living things visible from outer space, bigger than 70 million football fields!

GBR Essential To Our Survival

More than just a beautiful work of art, the GBR provides a crucial ecosystem for our planet. Teeming with life, it hosts over 150 species of soft corals and sea pens, more than 30 species of whales, 630 species of starfish and sea urchins, 3,000 species of mollusks, 215 species of birds – and I haven’t even tipped the iceberg of all the species living there and yet to be discovered.

But the highly vulnerable Reef is in grave danger. According to the World Wildlife Fund (WWF), in the past three decades, it has lost half its coral cover, pollution has caused deadly starfish outbreaks and global warming has produced horrific coral bleaching. Coastal development also adds extra stressors to the underwater environment.

Great Barrier Reef through a turtle’s eye view

(sc)Uber Handles All The Arrangements

Through Uber’s alliance with Citizens of the Great Barrier Reef, it has put together a special program for a limited number of people from May 27-June 18.  The scUber experience will be available starting on Heron Island, off the coast of Gladstone in the Southern Great Barrier Reef region from May 27, before moving to the coast of Port Douglas in Cairns & the Great Barrier Reef region from June 9.

“In late 2018, consumer research identified that exploring the Great Barrier Reef in a submarine was the most desired future travel experience sought by visitors,” said Tourism and Events Queensland’s Chief Executive Officer, Leanne Coddington. “scUber makes this wish a reality and reaffirms Queensland tourism’s commitment to providing locals and visitors alike with truly remarkable ways to explore nature’s wonderland.”

You can book the the scUber experience via the Uber app. It will cost $3,000AUD for two riders and includes:

  • Pickup and drop off from your location with the Uber app
  • Scenic helicopter ride to either Heron Island (for riders requesting from Gladstone) or the Quicksilver Cruises pontoon off the coast of Port Douglas (for riders requesting from Cairns, Port Douglas and Palm Cove)
  • One-hour ride in a scUber submarine
  • A half day snorkel and tour of the Great Barrier Reef

What an amazing and incredible opportunity. Who’s joining me?

 


About the Author

Close Menu