Bollinger’s Rugged Electric Trucks Carry a Premium Price

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Bollinger Motors has announced the starting price for its upcoming B1 sport-utility and B2 pickup truck, both of which are scheduled to arrive in 2021.

  • Bollinger Motors is based in Ferndale, Michigan, just outside of Detroit.
  • The company was founded in 2015 by Robert Bollinger and was originally based in New York.
  • The B1 and B2 are entirely electric and have a driving range of about 200 miles.
  • Each truck has a unique cargo hold that can be expanded to run the entire length of the vehicle.

There’s good news if you’ve been eagerly waiting to learn the starting price of the Bollinger B1 sport-utility and B2 pickup truck. Only a few short weeks after the Michigan-based electric automaker showed near-production-versions of its two electric trucks, the official entry fee for them has been revealed.

The bad news, these two rough-and-tumble electric trucks aren’t going to be cheap.

Bollinger EV
The B2 pickup truck, seen here, has a range of 200 miles and accelerates from 0-60 mph in 4.5 seconds. (Photo: Bollinger Motors)

The B1 and B2 will each carry a MSRP of $125,000 apiece. That makes them significantly higher than the estimated $70,000 starting price of the Rivian RS1 and RS2 electric trucks, which are set to go on sale next year. On the other hand, the hefty price is about what someone would pay for a high-end version of a Tesla Model X crossover, and it’s significantly less than what you’d pay for a Porsche Taycan Turbo electric sedan.

And remember, while the Porsche might be faster in a straight line, it definitely can’t ford through 36-inches of water and tow a maximum of 7,500 pounds like the Bollinger trucks.

“Our trucks deliver a level of performance unlike anything on the market or coming to market,” said Robert Bollinger, in a press release announcing the B1 and B2 pricing. It’s hard to argue the Bollinger duo don’t stand out in a crowd. The boxy exteriors make an outhouse look aerodynamic, and the adventure crowd (or those who simply want to look the part) will love the exposed door hinges, rivets that cover the trucks’ aluminum exterior, and removable doors and windshield.

Bollinger EV truck bed
One of the most unique features of the Bollinger trucks is how the cargo area extends the entire width of each vehicle. (Photo: Bollinger Motors)

There’s no word on what options might be available, though during a recent visit to Bollinger’s headquarters near Detroit, Robert Bollinger himself assured Ride that colors other than black would be available.

Both the B1 and B2 are powered by a 120-kWh battery pack mounted and feature dual motors, all-wheel drive, in-wheel portal gear hubs, ride on 17-inch wheels fitted with Pirealli all-terrain tires. Perhaps the quirkiest feature is the cargo area, which can extend from the front trunk (or “frunk”) all the way back to the rear cargo bay, or pickup bed.

While deliveries remain nearly two years away, interested customers can go online and place a $1,000 deposit. Choosing which model you’d like, the SUV or pickup, will happen at a “later date,” according to the fine print on Bollinger’s website. Bollinger Motors confirmed to Ride that production will start next year – with an assembly plant still to be determined – with the goal of having 1,000 vehicles available for delivery in 2021.


While the price is high, Bollinger’s brash-looking electric trucks could become the darling of wealthy clients who want strong eco-credentials in a zombie-apocalypse wrapper.

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