Many automakers have announced ambitious electrification initiatives, and you can count Honda among this number. The manufacturer revealed a while back that it plans to electrify all its European models by 2025. A couple of days ago, Honda pressed the throttle on this timetable, announcing plans to speed up its electrification efforts on the other side of the pond.
- Honda has announced plans to electrify all its European models by 2022, three years earlier than previously expected.
- The effort is part of the automaker’s Electric Vision strategy.
- This strategy also includes a unique partnership with Vattenfall, an energy supplier.
What is Electric Vision?
Honda’s Electric Vision initiative is a broad-based strategy designed to keep the manufacturer on the leading edge of electric and hybrid powertrain technology. A key aspect of this strategy involves the electrification of all the brand’s mainstream European models by 2022.
As part of the initiative, Honda will unveil new global branding for all future electrified cars and motorcycles. These clean, green products will be identified by the “e:Technology” badge.
The charming Honda e is one of six new electric cars that the brand has in store for its European markets. (Photo: Honda)
The automaker plans to roll out six new electrified cars within the next 36 months. A new model known as the Honda e is on the horizon, and there will also be a hybrid-only variant of the Jazz. Both models are expected to play key roles in the brand’s effort to meet its emissions targets in Europe.
Honda partners with Vattenfall
The Electric Vision strategy also includes an innovative alliance between Honda and Vattenfall.
Vattenfall is one of Europe’s largest producers and retailers of heat and electricity. The company has roughly 20,000 employees, and its main markets are Sweden, Germany, the United Kingdom (U.K.), the Netherlands and Denmark. Vattenfall’s stated goal is “to make fossil-free living possible within one generation,” and the company sees itself as a driver in the transition toward a sustainable energy system.
On October 23rd, Honda and Vattenfall signed a Letter of Intent to roll out home charging solutions and flexible energy contracts designed to meet the needs of those who own electric vehicles (EVs). These services will be introduced in the U.K. and Germany in 2020. “Honda clearly perceives that the future is electrified, just like we do. We want to make it easier for EV drivers across northwestern Europe. This important partnership shows that you can easily contribute to a fossil-free world, powered by renewable electricity, and at the same time lower your charging costs,” says Tomas Björnsson, Head of Vattenfall E-mobility.
Honda’s Electric Vision initiative includes the upcoming rollout of the Honda Power Charger, an at-home charge point. (Photo: Honda)
As part of the alliance, the Honda Power Charger — a smart, at-home charge point — will be made available to EV owners, and Vattenfall will oversee the installation process. The charger will be installed by preferred contractors in the U.K. and Germany.
The flexible energy contracts offered by Honda and Vattenfall allow EVs to be charged at the most cost-effective times, relative to grid demand. They’re available to all EV owners, not just those who’ve purchased Honda vehicles. These contracts promote the use of electricity generated through renewable sources, including hydropower and wind farms.
WHY THIS MATTERS
The march toward electrification is inevitable, and Honda’s upcoming European rollout may serve as a preview of future green vehicles that may be marketed on our shores. Also, the automaker’s partnership with Vattenfall may pave the way for similar alliances here in the U.S.